What Are The Elements of a Business Plan? Part 2

Yesterday we reviewed the audience you should be keeping in mind when preparing your business plan.

Today we are going to give you a quick overview of what you need to cover in your internet business plan as a whole, we will refer to this as the business model. In any business reporting, too many times you may find yourself leaning to close to the side of analytics.

What is meant by this is even though we need to analyze a fair amount of data to create your internet business plan, you may over analyze the data which can actually distort the real meaning of the report. What you need to do is keep things simple, don’t create confusion or make things more difficult than they have to be.

Here is your internet business model in simple terms:

Your Core Business is the business which you have formed, for today’s example we are talking about the business which you have formed online – Your eCommerce Storefront and here is what that business does:

  • Sells a product or service which is of value to your prospective clients.
  • People need to see your site, therefore you need to get traffic to your site.
  • As People visit your site, you need to bribe them with free products in order to get their contact information. Building a list of valuable contacts is imperative to most online businesses long term success.
  • Through honest, reliable customer relations you need to sell to these contacts.
  • Once you sell your audience, you need to give them a reason to keep coming back so you can sell them more, or maybe a related product and/or service.

Once reading through the above process it sure sounds easy but that is the only issue with that plan – “It sounds easy”. Most people admit they have thought “How hard can that possibly be?” Many businesses have failed and continue to fail even knowing this very business model. Read more


What do you know about Relationship Marketing Strategies?

Here it is November 2008 and would you have ever guessed we would be talking about relationship marketing strategies for an internet business. Some people would dare argue “Who cares about relationship’s on the internet – it is not as if we are waiting on these clients face to face”

Do you think your “attitude” will show to people in an internet business?

Can people tell what type of person you might be by the way you write?

You bet they can, you can also be guaranteed people will decide within seconds of reading your material whether they believe you are for real or not.

In 1998 Read more


Have You Been Introduced To ‘The IM University’?

November 20, 2008 by Carl Tambeau · Leave a Comment
Filed under: 30 Day Challenge, Online Coaching, eCommerce 

Are you still struggling with your online business?

Are you new to Internet Marketing?

Do you have an online business plan created?

Have you ever wondered if all the guru’s are great story tellers or are they really successful?

Better yet did they become successful by chance or by skill?

Questions, Questions and more Questions – the Internet Marketing Industry is having Read more