Do You Believe You Should Be Advertising in Real Yellow Pages?

- Image via Wikipedia
Some people believe that real yellow pages do not receive response like other advertising methods do and this is true to some extent but not in totality. When talking about traditional yellow pages, there sure is a decline in number of people opting for advertising in it. According to a recent report, even the most attractive advertisement in a particular section is not getting the response from callers like they used to get before. On the contrary, the prices of placing ads in directories are on a rise, which speaks a different, story altogether.
In reality different categories are witnessing different rates of decline. Like the lawyers category is seeing the maximum decline, where as emergency service provider’s section has the same call rate. And sections like mobile phones, real estate and furniture are seeing a rise due to the increasing customer demand. Altering the size of the advertisement or changing the look cannot do wonders any more. Read more
Do You Know The Importance of Private Label Content? Part 8 of 9
Filed under: Internet Business Plan, Marketing Tools, Online Coaching
Are you aware of how vitally important and valuable Private Label Content is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.
The numbers of ways in which you can use materials from Private Label Content to make money online are almost as varied and infinite as the Internet itself.
Following is a list of just 5 key ways that content can help build your traffic, subscribers, and customers starting today!…
1. Boost your search engine ranking and daily visitor count by posting keyword rich articles and content on your web-site. For example, if your business involves offering products and services related to fitness, posting fitness related articles and content will attract unlimited prospective customers on a regular basis!
2. Generate double or even triple the number of newsletter subscribers you do currently, simply by offering content in the form of “special reports” or manuals as bonuses for subscribing to your publication. People love freebies, so give them what they want and watch as your results increase! Read more
Did You Include Competitive Analysis in Your Internet Business Plan? Part 6 of 9
Filed under: Internet Business Plan, Online Coaching
Now that you’ve decided to market your business on the Internet, you will need a competitive analysis included in your Internet Business Plan (IBP).
The Internet is a very competitive community, therefore knowing your competition is more important than ever.
It is important to understand what your competition is doing and what their traffic stats are.
How are they getting all that traffic?
What keywords are they using to attract attention?
Where is the traffic coming from?
There are tools available that will give you the stats on keywords, used by your competition. During your research this will give you an idea of what results to expect when marketing, using related keywords and keyword phrases.One service that offers such research information is Hexatrack.com – go here and sign up to a limited free account and review the videos to get a better understanding of how this service can help your business.
You need to identify the top 5-10 competitors in your niche and take a look at what they are using for keywords and keyword phrases.
- When performing a search related to your niche – who are the top 5 websites?
- What did you use for search criteria?
What does Google, Canadians, Face book.com, Politics and Britney Spears all have in common? Part 3 of 7
Image via CrunchBase, source unknown
Since 2001 Americans have been able to peek at their Google behavior patterns, showing what their top searches have been.
On Wednesday, December 10, 2008 Google released the most-popular Canuck search queries for the first 11 months of 2008. Canadians have always shared a passion for hockey, beavers and maple syrup but now Canadians have been united in their interests of Face book.com, Politics, Britney Spears and Google can prove it.
This is the first time Canadians have had a peak at their Google behavior, as well, Google released similar results for 35 other countries.
This is a good lesson on keyword and keyword phrases and a great addition in our 7 part series. Google will always show you the hot trends, help you to brainstorm on what is the most searched for terms and they have an arsenal of information on what the competition is doing in the niche you speak of.
Keywords and Keyword phrases is the stuff you are asking Google for – the phrase “Google It” means you are asking Google for information and based on your queries Google supplies you with that information. They go a bit further than this as anything you query on gets stored in a huge database. Read more
Do You Need Keywords That Bring You Sales? Part 2 of 7
Is this old news or what? That is all you hear about Keywords, Keyword Phrases, Long-Tail keywords, enough already!
Ah but can you survive without keywords and really who cares about keywords and keyword phrases Read more
Keyword Research Software – How do you know what to use?-Part 1 of 7
There are so many Keyword Research Software programs on the market today and all proclaim to be the answer to your Keyword Research Challenges. The success of your online business will be determined in the use of the proper keywords.
Some of you may ask – What are Keywords?
It is a great question – Keywords can Read more
Did You Write An Article? – Part 3 of 4
Filed under: Article Writing 101, The IM University Programs
Writing an article on a budget is very important, as most of you may not always have a great amount of financial resources. I am certainly not implying you have no money, what I mean is most people want their online business to pay for itself, their personal resources are limited for investing in products or online tools.
Ok enough of that, to write an article so you can get more traffic to your website, especially on a budget, here is what I would suggest for you to do:
- First off be careful you don’t get involved with high price article directories or syndicators from the start – do your homework. When starting out there are directories that have f.r.e.e basic memberships however after so many published articles you will need to Read more



