Do You Believe You Should Be Advertising in Real Yellow Pages?
- Image via Wikipedia
Some people believe that real yellow pages do not receive response like other advertising methods do and this is true to some extent but not in totality. When talking about traditional yellow pages, there sure is a decline in number of people opting for advertising in it. According to a recent report, even the most attractive advertisement in a particular section is not getting the response from callers like they used to get before. On the contrary, the prices of placing ads in directories are on a rise, which speaks a different, story altogether.
In reality different categories are witnessing different rates of decline. Like the lawyers category is seeing the maximum decline, where as emergency service provider’s section has the same call rate. And sections like mobile phones, real estate and furniture are seeing a rise due to the increasing customer demand. Altering the size of the advertisement or changing the look cannot do wonders any more. Read more
Do You Know The Importance of Private Label Content? Part 8 of 9
Filed under: Internet Business Plan, Marketing Tools, Online Coaching
Are you aware of how vitally important and valuable Private Label Content is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.
The numbers of ways in which you can use materials from Private Label Content to make money online are almost as varied and infinite as the Internet itself.
Following is a list of just 5 key ways that content can help build your traffic, subscribers, and customers starting today!…
1. Boost your search engine ranking and daily visitor count by posting keyword rich articles and content on your web-site. For example, if your business involves offering products and services related to fitness, posting fitness related articles and content will attract unlimited prospective customers on a regular basis!
2. Generate double or even triple the number of newsletter subscribers you do currently, simply by offering content in the form of “special reports” or manuals as bonuses for subscribing to your publication. People love freebies, so give them what they want and watch as your results increase! Read more
Did You Include Competitive Analysis in Your Internet Business Plan? Part 6 of 9
Filed under: Internet Business Plan, Online Coaching
Now that you’ve decided to market your business on the Internet, you will need a competitive analysis included in your Internet Business Plan (IBP).
The Internet is a very competitive community, therefore knowing your competition is more important than ever.
It is important to understand what your competition is doing and what their traffic stats are.
How are they getting all that traffic?
What keywords are they using to attract attention?
Where is the traffic coming from?
There are tools available that will give you the stats on keywords, used by your competition. During your research this will give you an idea of what results to expect when marketing, using related keywords and keyword phrases.One service that offers such research information is Hexatrack.com – go here and sign up to a limited free account and review the videos to get a better understanding of how this service can help your business.
You need to identify the top 5-10 competitors in your niche and take a look at what they are using for keywords and keyword phrases.
- When performing a search related to your niche – who are the top 5 websites?
- What did you use for search criteria?
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